Our Story
August & Ivy® began out of a simple realization: the products our family needed did not exist.
After a frightening moment in early parenthood, our founder, Katie, went looking for better solutions and came up empty-handed. Rather than settle for what was available, she began designing the products she wished had existed at the time.
What started as a personal project grew into August & Ivy. Today, we create elevated essentials designed to address real gaps in the parenting market. Working with trusted partners around the world, we focus on intentional design, careful development, and products families can truly rely on.
Our first collection will launch in February. It is just the beginning.
Our Approach
August & Ivy was built to solve problems that were being overlooked.
Created by parents of three young children, our products are designed around real-life needs rather than trends. Every item begins with a simple question: why doesn’t this already exist or why hasn’t this been done better?
Guided by research, safety, and comfort, we develop thoughtful solutions that support families in everyday life. We listen closely, design intentionally, and build only what we believe truly belongs in a family’s routine.
Our Mission
At August & Ivy, we design as parents for parents.
We believe families deserve products that solve real problems and earn their trust. Every item is developed to meet high standards of safety, quality, and compliance while bringing comfort and confidence into daily routines.
Our mission is to support families in the earliest stages of parenthood by creating the products we once needed and could not find.
Our Team
Every August & Ivy product begins with an unmet need and is brought to life by an extraordinary team.
Our production manager guides each project with care and precision. Our technical designers and pattern maker translate ideas into form through craftsmanship and attention to detail. Our merchandising and market research specialist helps ensure every collection feels purposeful, relevant, and aligned with our vision.
Behind the scenes, our social media manager shares our story with authenticity, our business advisor supports thoughtful growth, and our legal team protects the innovations that set our brand apart.
We are deeply grateful for our team and our factory partners, whose skill and dedication make our designs possible.
August & Ivy is the result of passionate collaboration across the world, united by one goal: creating better solutions for families where better options did not exist before.