Our Story
August & Ivy® began out of a mother’s need for a better solution. After experiencing a frightening moment in early parenthood, our founder, Katie, set out to design something that would bring both safety and comfort to families everywhere.
What started as a personal project quickly grew into a mission: creating modern solutions for everyday parents. With the help of an incredible team and trusted partners around the world, August & Ivy® is building thoughtful, elevated essentials designed to make daily life easier for families.
Our first collection will launch in November. It is just the beginning of what is to come.
Our Approach
August & Ivy® was born from a simple truth: parents deserve better options than what the market currently offers.
Created by parents of three young children, our products are designed to fill the gaps families face every day. Guided by safety, comfort, and research, we develop thoughtful solutions that support parents where they need it most.
We promise to keep listening, keep innovating, and keep creating the products that families have been waiting for.
Our Mission
At August & Ivy®, we design as parents for parents. We know the challenges of raising little ones, and we believe families deserve products they can trust completely.
Every item is created with care, meeting the highest standards of safety, quality, and compliance, while also bringing comfort into daily routines.
Our mission is simple: to support families in the earliest stages of life with thoughtful solutions that make motherhood a little easier.
Our Team
At August & Ivy® every product begins with a simple idea: modern solutions for everyday parents. Turning those ideas into reality takes an extraordinary team, and we are so grateful for every person who helps bring this vision to life.
Our production manager is the steady heartbeat of our process, moving projects forward with dedication and care. Our two brilliant technical designers and gifted pattern maker bring each concept to life, blending craftsmanship with purpose and patience.
Our merchandising and market research specialist helps support the creative process, studying what parents are looking for and helping us shape collections that feel thoughtful, elevated, and true to the August & Ivy® vision.
Behind the scenes, our social media manager shares our story with warmth and authenticity, our business advisor helps guide steady, sustainable growth, and our legal team protects the innovations that make our brand unique.
We would be nowhere without our team. Their dedication, creativity, and heart shine through in everything we do.
We are also deeply grateful to our factory partners, whose skill and commitment bring our designs to life with unmatched quality.
This work has been a unified effort of passionate people all over the world, and together we are building something truly special for families everywhere.